Depicting a range of the capital's classical and modern landmarks, Seroj de Graaf brings London a harmonious blend of technology and craftsmanship in the shape of cufflinks designed as miniature sculptures. Seroj de Graaf, is a Dutch product designer who's collection has also seen huge success in Amsterdam with the original canal design.
De Graaf's focus is on high quality lifestyle products, all cufflinks are handmade in sterling silver combining innovative moulding techniques with the traditional craftsmanship of a silversmith.
'Cufflinks are one of the few accessories for a man to really make a difference in terms of personal style' Seroj de Graaf
'I could never find a design that met my personal taste and requirements so I set about designing with an emphasis on the smallest details. It is exciting for me to enter London - the capital of cufflinks - with my latest design.' De Graaf.